BLOXG made Roblox marketing easy
I was dreading the Roblox marketing process. BLOXG made it painless. They handle briefs, creators, ads, Discord, all of it. We added 130k players in six weeks.
BLOXG is a two-sided marketplace. Browse the Influencer Marketplace to hire OAuth-verified creators directly, or browse the Services Marketplace for pre-priced creator packages across 13 categories. Every booking is escrow-protected with on-platform chat and built-in revisions. See real campaign results or request a free growth review before you start.
Depending on your goal, browse the Influencer Marketplace to hire OAuth-verified creators directly, or browse the Services Marketplace for pre-priced packages across 13 categories. You can use one, both, or stack creators across them.
Browse hundreds of OAuth-verified Roblox creators on TikTok, YouTube, Instagram, Twitch, Kick and Discord. Each creator sets their own rate. Hire directly, chat on-platform, pay via escrow.
Enter MarketplacePre-priced creator packages across 13 categories: Promos, Thumbnails, Branding, QA, Builders, Scripting, UI, 3D, Animation, VFX, Video editing, Audio and Custom. Each service supports Basic, Standard and Premium tiers with creator-set pricing.
Browse ServicesIn the Influencer Marketplace, send an offer to your chosen creator and discuss content direction in chat. On the Services Marketplace, buy a published service tier and fill in a short brief. Either way, payment goes into BLOXG escrow until you approve delivery.
Don't have footage? No problem. Our creators capture fresh content directly from your game.
Influencer Marketplace creators publish content to their own TikTok, YouTube, Instagram, Twitch, Kick or Discord channels. Services Marketplace creators deliver per their tier scope (thumbnails, builds, scripts, UI, 3D, audio, video edits, Promo bundles and more).
Creators receive your brief, play your game, and identify viral hook moments.
Editing, captioning, and selecting trending audio for maximum engagement.
Review the creator's work via on-platform chat. Approve or request revisions before content goes live.
Every booking includes built-in revisions per the service tier. Review work with the creator in on-platform chat before content goes live, and request revisions until the content matches your vision. Off-platform contact is blocked to protect both sides.
Track views, Discord joins and player spikes as content goes live. Once delivery matches scope, approve the order and BLOXG releases the escrowed funds to the creator. Buyers pay one BLOXG escrow fee on top of the listed price; creators have 5% deducted from the payout. No retainers or hidden costs.
Primary platform. Fastest growth potential, youngest audience, highest viral ceiling.
Longer shelf-life. Content continues generating views for weeks after posting.
Reaches older demographic. Strong engagement rates for polished games.
Included in Community Launch and Full Managed packages. Drives community signups, not just game visits.
We don't promote mobile games, Steam titles, or random apps. 100% focus on Roblox means our creators, strategies, and audience targeting are optimized specifically for the platform.
Every creator is manually reviewed. We check engagement rates (must exceed 3%), audience authenticity, and content quality. No bots, no fake followers, no wasted reach.
UTM parameters on every link. Trackable Discord invites. Timestamp correlation with your Roblox analytics. You'll know exactly which content drove results.
7-day standard delivery. Rush option available for 3-4 days. We've built systems to move quickly without sacrificing quality. Perfect for update launches and events.
Questions answered within 24 hours. Full Managed packages get priority support with faster response times. We're developers too - we understand the urgency.
Every campaign includes approval before content goes live. Discuss the brief with the creator over chat, review the draft, and approve or request changes before publishing.
The BLOXG marketplace flow is built around the way the Roblox discovery algorithm actually rewards games. Unlike paid user acquisition on mobile or Steam, Roblox rewards velocity and retention far more than raw ad spend. That means the fastest way to climb the home page is to drive a concentrated spike of new visits from high-intent sources, which is exactly what short-form creator content, influencer seeding and Discord distribution are designed to produce. The Influencer Marketplace and Services Marketplace are tuned to that spike shape.
Step one is deciding whether to start with the Influencer or Services Marketplace. Most developers hire two to three creators on the Influencer Marketplace for short-form social distribution and layer Discord or thumbnail packages from the Services Marketplace on top. If you are still validating your hook, the free growth review is the best place to start.
Step two is sending the offer or buying a tier. The quality of your brief directly impacts the quality of the work. Provide the Roblox game link, target audience, highlighted features and optional footage. Buyers who include a handful of gameplay clips, a Discord invite and a list of three or four competitor games get significantly better creative output than those that submit only a URL. If you want to see the bar to aim for, browse our case studies or the deep-dive campaign writeups.
Step three is delivery. The 150+ creator network on BLOXG is manually vetted via OAuth verification on each creator's primary platform - real audience data, real reviews. Match creators to your genre using marketplace filters: horror games go to horror-native creators, simulators go to creators with audiences that already watch pet and RP content, and RPGs go to creators who built their channels on grind-style gameplay. Behind the scenes, the same playbooks are covered in our complete Roblox marketing guide and Roblox influencer guide.
Step four is approval and reporting. Creators stagger posts across days and platforms to maximize algorithmic reach on TikTok, YouTube Shorts, Instagram Reels and Discord. Multi-creator Promos bundles in the Services Marketplace can also bundle Roblox sponsored ads or Google Ads funnels for a full multi-channel push. After delivery, you get reports from the creator covering view counts, CTR, Discord conversions and top-performing content. If you want to see how the marketplace stacks up against running everything yourself, read our marketplace vs DIY comparison. If you are ready to start, head straight to the Influencer Marketplace, Services Marketplace, or contact us for help shortlisting creators. If you want to become a creator instead, see our creator page.
Not at all. Most developers use both. The Influencer Marketplace is best for creator-led promotion (TikTok, YouTube, Instagram, Twitch, Kick, Discord) where each OAuth-verified creator sets their own rate. The Services Marketplace hosts pre-priced creator packages across 13 categories (Promos, Thumbnails, Branding, QA, Builders, Scripting, UI, 3D, Animation, VFX, Video editing, Audio, Custom). You can use one, both, or stack creators across them.
When you send an offer to a creator (or buy a published service tier), your payment goes into BLOXG escrow. You chat with the creator on-platform to finalise direction. Once delivery is complete and you approve the order, funds release from escrow to the creator. Buyers pay one BLOXG escrow fee on top of the listed price; creators have 5% deducted from their payout.
Each service tier on the Services Marketplace lists its own delivery window before you book. Influencer Marketplace creators publish their typical turnaround (usually 2-10 days) on their profile. Multi-creator Promos bundles typically run 1-4 weeks for coordinated launches.
Not required but recommended. If you have high-quality gameplay clips, trailers, or specific moments you want featured, share them. Otherwise, marketplace creators capture fresh footage directly from your game as part of their booking.
Yes. Every BLOXG booking includes built-in revisions per the service tier and on-platform chat with the creator. You review drafts, request changes, and only approve delivery when you are happy. Off-platform contact is blocked to keep both sides protected.
Your Roblox game link, target audience description (age range, interests, similar games they play), and key features or updates you want highlighted. Optional but helpful: gameplay footage, Discord server link, previous marketing assets, and competitor games to reference for positioning.
Most BLOXG creators use UTM parameters on all links, trackable Discord invite codes, and timestamp correlation with your Roblox game analytics. Each creator's tier scope spells out exactly what tracking and reporting they include.
Yes. Many studios stack an Influencer Marketplace creator alongside a Services Marketplace package (Discord promo, thumbnail, QA) for every major update. The Promos category bundles multi-creator launches into a single transaction.
The Influencer Marketplace covers TikTok, YouTube, YouTube Shorts, Instagram Reels, Twitch, Kick and Discord creators. The Services Marketplace covers 13 categories: Promos, Thumbnails, Branding, QA, Builders, Scripting, UI, 3D, Animation, VFX, Video editing, Audio and Custom.
Yes. The Promos category on the Services Marketplace bundles pre-launch and launch-day campaigns into a single transaction, often combining Discord seeding with a wave of Influencer Marketplace creators posting on release day.
Browse the Influencer Marketplace to hire a creator, or browse the Services Marketplace for pre-priced creator packages.